Despite rising fees, the number of Brits attending university continues to grow. In the wake of the latest raft of A-Level results came the news that record numbers had been accepted on to university courses.
More students means more graduates, and this fact makes the graduate jobs market seriously competitive for applicants and businesses alike. Attracting the very finest graduates is tough and requires that you convey the best aspects of your company culture. To do that, a universal approach is necessary. We share our top tips for making your business appealing the best graduate talent out there....
The best graduates will have numerous interviews lined up, with the brightest often having their pick of employers. Their ultimate decision often comes down to gut feeling, and generally the only chance they get to make that judgement will be at interview.
Office spaces that convey a sense of excitement, progression and are increasingly, fun, will appeal the most. Well-located offices – central and close to transport links – will also be attractive, but ultimately, if your office oozes personality, all other considerations become less decisive. Smart businesses will ensure the great impression extends beyond the front-of-house - there's no fooling staff when it's obvious all the money's been spent on the customer-facing areas!
Having the freedom to move around at work is key to unlocking creativity. We designed the JustGiving offices in Southwark, London, to include flexible workstations and informal meeting areas, as well as secluded spots for independent work. Many offices such as these even include social areas for workers to convene after hours.
These types of office spaces suggest a company prepared to trust its employees as responsible adults and embrace modern working practices. This way of working is exactly what graduates will have become accustomed to while at university. The 'Trust Trend' is one which will only grow over coming years. You don't have to see your staff to know they're working hard for the business.
Show your colours
In large, open spaces, splashes of colour help divide different areas. Different colours affect the brain in different ways, and can be beneficial for different types of work. Furthermore, compared to standard grey cubicles, they create an infinitely more welcoming and friendly atmosphere.
Top graduates expect the best jobs to provide them with exactly what they need to complete tasks quickly and efficiently. Most often, that is simply a matter providing a phone, tablet or laptop that enables dynamic working. Companies that scrimp on giving people the tools they need to do their job will be pushed down the list.
Technology in the office is also key. Something as simple as excellent WiFi and installing USB outlets that allow people to use mobile devices across the office can be a massive boon for a tech-savvy graduate.
Fit for business
Facilities such as showers and bike storage, as well as organising lunchtime and after hour’s fitness clubs can have a massive benefit to staff wellbeing and morale. Fully fitted kitchens for staff to make fresh, healthy meals are also in high demand. They convey a healthy, fulfilling place to work, and any incoming jobseeker will recognise your company as a wholesome place to work.
Research suggests that a cleverly designed office space can increase productivity levels by up to 20%. So as well as making your office attractive to prospective talent, a few design tweaks can also have further benefits to your existing workforce. What are you waiting for?
Look at our projects for examples of how London offices are gearing up to attract the best talent.
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